Bridging Italy’s Finest Craft Wines & Spirits to U.S. Wholesalers
U.S. Wholesalers
Access Italy’s finest. Discover and sample premium Italian wines and spirits.
Italian Producers
Expand your market with ease. Reach U.S. wholesalers and showcase your craft.
How Does Merum Work?
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Merum Sampling App
The Merum Sampling App connects Italian craft producers with U.S. wholesalers, making product discovery and sampling effortless. Producers can showcase their wines and spirits to verified buyers without handling logistics or compliance, while wholesalers can easily browse, request, and receive samples. This streamlined process eliminates barriers, speeds up decision-making, and increases sales opportunities—giving both sides a more innovative way to do business.
Why Should Wholesalers Try the Sampling App?
- Access premium Italian craft wines & spirits.
- Simplified ordering & sampling process.
- Exclusive selections that aren't available in mass retail.
Why Should Producers Try the Sampling App?
- Expand into the U.S. with no upfront risk.
- Compliance, logistics, and distribution are handled for you.
- Get your craft products in front of top wholesalers.
For Producers
From compliance and exporting to brand guidance, Merum serves as the partner to facilitate your global expansion.
For Wholesalers
Gain exclusive access to a selection of craft Italian wines and spirits, enhancing your portfolio offering and profitability.
Customers favorite
Matilde Prosecco
"Matilde Prosecco has become my go-to for every celebration. Its crisp, refreshing taste is the perfect balance of fruitiness and bubbles. My friends and I love it, and it always adds a touch of elegance to our gatherings. Highly recommend!" – Jessica R., Miami
Aini Wines
"I recently tried incontru and was blown away by its rich, complex flavors. This wine truly captures the essence of Italian craftsmanship. It's now a staple in my wine collection. It is perfect for any occasion, from casual dinners to special celebrations." – Mark L., New York
MZero Gin & Amaro
"Mzero Gin is simply extraordinary! The infusion of botanicals creates a unique, smooth flavor that stands out in every cocktail. I've never tasted anything like it. It's a must-have for any gin lover. Every sip is an adventure!" – Sarah M., Los Angeles